Director of Product Management, Growth

About Wealthfront

Wealthfront pioneered automated investing by offering broad access to sophisticated investing strategies at a fraction of the cost of traditional financial advisers. Since then, we’ve continued to expand the ways we help our clients build wealth through saving, investing, and home lending. From the very beginning, we’ve been a product-led growth company. We focus on building low cost, high-value, high quality experiences. These enable us to establish long-term relationships with happy clients who gladly refer their friends, family, peers, and colleagues. Our commitment to our clients and high bar for excellence set us apart from traditional financial institutions, fostering trust with our clients and empowering them to build lasting wealth on their own terms.

Product Management at Wealthfront

We earn and maintain client trust through quality product experiences built with a deep understanding of the client, close collaboration across a wide variety of functions, and high visibility with the executive team. As a result of that trust, clients stay with us for a long time and entrust us with more of their money each year. For our business, delight is the greatest form of virality. When we delight our clients, they tell others about us. We balance improving existing products with developing new products. Lastly, we are a learning-oriented organization. We care far more about achieving a high magnitude of success on a few successful products than we do about every product being successful.

Growth at Wealthfront

The Growth team balances short-term projects with fast iteration and larger initiatives, working across Wealthfront’s entire product suite. The team:

• Drives high intent visitors to Wealthfront: improving signup conversion, increasing adoption of financial services, and increasing share of wallet among existing clients.

• Understands and shapes the flywheels of client acquisition, activation, and referrals— building collective intelligence across the company about them.

• Develops highly effective experimentation strategies that enable us to learn and see impact as efficiently as possible while honoring our trusted relationship with clients: enabling clients to improve their financial outcomes while making changes that grow the business. 

• Actively tracks and responds to new information, including macroeconomic conditions, demographic shifts, technology shifts and other opportunity signals. Growth by nature is highly responsive to changing priorities. As the PM lead, you’ll be trusted to move quickly to react to new insights and product launches with high leverage opportunities.

• Maintain a longer term view alongside nearterm opportunities, such that the team is aware of approaching local maxima and ready to discover the next paradigm when appropriate.

Responsibilities

Define and execute a product-led growth roadmap to improve business outcomes, using both quantitative and qualitative data

Lead a cross-functional team including engineering, design, data science, user research and marketing to define the product roadmap

Solicit feedback from, and create alignment with, executives

Partner with marketing on client acquisition and product adoption strategies across all channels, including referrals, organic, paid, and lifecycle

What we’re looking for

7+ years of Product Management experience, including in a product-led growth role

Strong strategic thinking informed by deeply understanding the business and client needs/motivations

Executional, action-oriented mindset with an eagle eye for detail

Excellent communication and presentation skills

Adept at driving alignment around trade-off decisions based on quickly changing product and company priorities

Analytical mindset and a data-driven approach to problem solving

Estimated annual salary: $238,000 - $270,000 USD, plus generous equity and a discretionary bonus.

Benefits include medical, vision, dental, 401K matching, Employee Stock Purchase Plan, generous time off, parental leave, wellness reimbursements, professional development, employee investing discount, and more!

About Wealthfront

Here at Wealthfront, our mission is to create a financial system that favors people, not institutions. We do this by leveraging technology to build powerful, low-cost, and easy-to-use financial products that help modern investors grow and manage their money.

We started with the ambition to transform the investment advisory industry when we pioneered automated investing in 2011. By automating strategies typically reserved for the wealthy, we unlocked access to high quality investment advice for a digitally-native generation that was underserved by traditional institutions. Since then, we've expanded to a full suite of products designed to help our clients save, spend, invest, and borrow for all of their goals, including: 

•A Cash Account that, through our program banks, offers one of the highest annual percentage yields on uninvested cash in the industry, while providing instant and secure access to your money with no account fees and a full suite of checking features.

• Multiple automated investing portfolios managed for you and tailored for long-term wealth building across various financial needs, including general investing, retirement, family wealth management, and more. Our taxable investing accounts are designed to unlock tax savings through sophisticated strategies like fixed income, tax-loss harvesting, and direct indexing—which we offer at industry-leading low costs and accessible minimums.

• A zero-commission Brokerage Account with 8000+ stocks and ETFs that’s designed to give DIY investors an incredibly easy way to get started investing. Plus, with our Cash Account, they can earn a high yield (from program banks) until the minute they’re ready to invest.  

• A digital-first mortgage experience designed to reduce costs, remove unnecessary friction, and aim to offer rates consistently below the national average.

Our award-winning products have attracted over 1.5 million funded clients who trust us with more than $100 billion of their hard earned savings on our platform—and we're far from done. If you’re inspired to help us reshape the financial industry as we create our next chapter, let’s talk!

For more information please visit www.wealthfront.com.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Please review our candidate privacy notice. 

 

Disclosures: 

The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. References to the APY for the Cash Account are to the APY paid by insured depository institutions that participate in our Cash Sweep Program (the "Program Banks”). Wealthfront Brokerage sweeps cash balances to Program Banks, where it earns the variable APY. Wealthfront Brokerage partners with Green Dot Bank, Member FDIC, to offer certain checking features for the Cash Account. Wealthfront Brokerage also has a relationship with UMB Bank, National Association, Member FDIC, which may allow certain Cash Accounts to opt into a limited-purpose account number and UMB Bank routing and transit number which enables checking features like bill pay, direct deposits and more. Wealthfront Brokerage and Wealthfront Advisers are not affiliated with Green Dot Bank or UMB Bank. Fees and Eligibility requirements may apply to certain checking features, please see the Deposit Account Agreement for details.

All investing involves risk, including the possible loss of principal. Tax-Loss Harvesting benefits vary depending on the client's entire tax and investment profile. Wealthfront doesn’t provide tax advice. The Brokerage Account is a self-directed brokerage account offered by Wealthfront Brokerage LLC, Member of FINRA/SIPC. Clients are responsible for evaluating their investment opportunities and risks and making investment decisions. Investment management and advisory services–which are not FDIC insured–are provided by Wealthfront Advisers LLC (“Wealthfront Advisers”), an SEC-registered investment adviser. 

By “award-winning products”, please refer to wealthfront.com for more information. References to “Total Platform Assets” and “Funded Clients” include clients with assets in products offered by both Wealthfront Advisers and Wealthfront Brokerage. These figures are as of August 31, 2026. Wealthfront Advisers and Wealthfront Brokerage are wholly owned subsidiaries of Wealthfront Corporation.